Posted in Web LVMH buys 50% stake in Jay-Z’s champagne brand Armand de Brignac February 23, 2021 Jay-Z’s relationship with Armand de Brignac started in 2006 with a 50% stake in the brand and debuted in his “Show Me What You Got” music video before it officially launched later that year. https://www.cnbc.com/2021/02/22/lvmh-buys-50percent-stake-in-jay-zs-champagne-brand-armand-de-brignac.html