PC World is a retail chain of mass market computer megastores.Established in November 1991, it became part of Dixons Retail in February 1993, and then part of Dixons Carphone after the merger of Dixons Retail and Carphone Warehouse in August 2014. Many of its physical shops in the United Kingdom now trade under the combined “Currys PC World” brand, and as PC City in Italy.
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