The Cheez-It Bowl began in 1989 as the Copper Bowl. The original planned named was the Cactus Bowl, which was a name the bowl used later. There was another “Cactus Bowl” in a lower college football division, but after it discontinued, the name became available.
https://www.sportsmediapass.com/2019/12/08/what-is-the-cheez-it-bowl/

